Why Draper?-Carol Phelps

Why Draper?-Carol Phelps

A question that we are often asked by integrators and end users is: “Why Draper?” As a manufacturer, it is tough to differentiate your products when you are in a “me too” industry. We do not offer the lowest priced product, so how do we develop brand...
My Marketing Plan …

My Marketing Plan …

My senior year in college I was required to take a marketing strategy class at Butler. My Professor tasked us to write a marketing plan for our lives. At the time I thought it was a cheesy exercise, but she had the wisdom and experience that, at 22, I lacked. She took...
Ex-Im Bank Helps Draper to Export

Ex-Im Bank Helps Draper to Export

Nate LaMar is Draper’s Regional Sales Manager for Latin America, the Middle East, Africa, and India. He also oversees government relations for Draper. Today Nate shares one issue he is currently dealing with: The Export-Import Bank. In 2003, I was first...
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